BWC / THE NUTCRACKER COPY BANK Replace every bracketed detail before posting. Use only approved facts and media. QUICK START CAPTION Your holiday plans start here. [Studio] presents The Nutcracker at [Venue, Town] on [Dates]. Join us for [one true highlight]. Choose your performance through the ticket link in our bio. Instagram: put the official ticket URL in your bio and a real link sticker in Stories. Facebook: use your direct ticket URL. 18 CAPTIONS / MATCHED TO THE MAGAZINE 01 / Tickets are on sale VISUAL: Show photo or poster + town + dates. Your holiday plans start here. [Studio] presents The Nutcracker at [Venue, Town] on [Dates]. Join us for [one true highlight]. Choose your performance through the ticket link in bio. 02 / A scene worth seeing VISUAL: Wide scene image or approved performance clip. A glimpse of [scene]. A reason to make an evening of it. See our Nutcracker at [Venue, Town] on [Dates]. Choose your performance through the ticket link in bio. [Archive footage: YEAR.] 03 / Your first Nutcracker VISUAL: Three slides: running time, age guidance, booking. First Nutcracker? You do not need to know ballet. Our show runs [time, including interval]; our age guidance is [policy]. Find visitor details and choose a performance through the ticket link in bio. 04 / Meet a character VISUAL: An approved portrait + character name. Meet [Character], performed by [approved name]. [One simple character detail.] See the story at [Venue, Town] on [Dates]. Check confirmed cast details [where], then choose your performance through the ticket link in bio. 05 / From rehearsal to stage VISUAL: Match one rehearsal moment to a stage moment. Before the curtain, this. Our dancers are preparing [specific moment] for this year’s Nutcracker. See it come together at [Venue, Town] on [Dates]. Tickets through the link in bio. [Label any archive footage by year.] 06 / The people behind the magic VISUAL: A costume or prop + its maker, with permission. Before [costume/prop] reaches the stage, [team] brings it to life with [detail]. Thank you to the people behind our Nutcracker. See their work at [Venue, Town], [Dates]. Tickets through the link in bio. 07 / One meaningful detail VISUAL: Close-up of one approved costume or prop. A small detail with a place in our story: [detail]. Look for it during [scene] in The Nutcracker. [Venue, Town], [Dates]. Make it part of your holiday plans. Ticket link in bio. 08 / A holiday plan in your town VISUAL: Show image with the town and dates clearly visible. Looking for a holiday outing in [Town]? Join us for The Nutcracker at [Venue] on [Dates]. [One true highlight.] Invite someone you would love to sit beside. Visitor details and tickets through the link in bio. 09 / The questions parents ask VISUAL: Teacher-to-camera or two clean text slides. Planning your first visit? [Question 1 + short answer.] [Question 2 + short answer.] Find the visitor guide and choose your Nutcracker performance through the link in bio. Have another question? Contact [box office contact]. 10 / Choose your performance VISUAL: Simple date card; make cast information easy to find. Which Nutcracker date fits your holiday plans? We perform on [dates/times] at [Venue, Town]. Check cast details [where], then choose your seats through the ticket link in bio. Send this to your group. 11 / A genuine audience memory VISUAL: Approved quote + approved attribution. “[Exact audience quote, used with permission.]” - [Approved attribution]. Join this year’s Nutcracker at [Venue, Town] on [Dates]. Choose your performance through the ticket link in bio. [If needed: Quote refers to YEAR.] 12 / What rehearsal is building VISUAL: One teaching cue, explained without ballet jargon. What are we working on today? [One understandable detail] in [scene]. Those small rehearsals become the story you see on stage. Join us at [Venue, Town] on [Dates]. Ticket link in bio. 13 / Spotlight one performance VISUAL: Date-specific image; link directly in Stories. Still choosing a date? Our [day, date, time] Nutcracker at [Venue, Town] could be your holiday outing. [One true practical benefit of this time.] Check live availability through the ticket link in bio and select [performance]. 14 / Your child’s first ballet visit VISUAL: Welcoming venue or approved performance image. Bringing a child to The Nutcracker? Check our [age guidance], [running time] and [child-ticket policy] before booking. Know what to expect, then choose your date. Visitor details and tickets are through the link in bio. 15 / Two weeks until the curtain VISUAL: Three short, approved rehearsal moments. Two weeks until our Nutcracker opens in [Town]. Rehearsals are becoming a performance, and we would love you in the audience. [Dates] at [Venue]. Pick a date with your family. Ticket link in bio. 16 / This week in your town VISUAL: Strong date card + show photo or clip. This week: The Nutcracker at [Venue, Town]. Join [Studio] on [dates/times] for [one true highlight]. Check live availability through the ticket link in bio. [Include the actual booking cutoff only if confirmed.] 17 / Before you leave home VISUAL: Saveable slides: arrival, parking and ticket entry. Coming to our Nutcracker? Save this: [arrival guidance], [parking directions], [ticket-entry instructions]. For accessibility or box-office questions, contact [contact]. Still deciding? Check available performances through the ticket link in bio. 18 / The curtain rises VISUAL: Safe pre-show detail or approved stage image. The curtain rises [today/tonight] at [Venue, Town]. Thank you to every dancer, teacher, volunteer and family behind our Nutcracker. Joining us? Arrival details [where]. Still looking for seats? Check live availability through the ticket link in bio. 10 STORY SEQUENCES / UPLOAD FRAMES IN ORDER 01 / Tickets are live Frame 1: Your holiday outing in [Town]. Frame 2: The Nutcracker / [Dates] / [Venue]. Frame 3: Choose your performance. Ticket link on frames 2 + 3. 02 / First-visit answers Frame 1: First Nutcracker? Start here. Frame 2: [Runtime] / [Age policy] / [Parking info]. Frame 3: Plan your visit. Then pick a date. Link to visitor info / ticket page. 03 / Meet the cast Frame 1: Meet [Character]. Frame 2: [One fun fact about this role]. Frame 3: See [confirmed cast/date details]. Link to cast information and tickets. 04 / A detail worth noticing Frame 1: Can you guess where this appears? Frame 2: It belongs to [character/scene]. Frame 3: See the story at [Venue], [Dates]. Optional poll, then ticket link. 05 / Family sharing Frame 1: Our dancers are getting ready. Frame 2: The Nutcracker / [Dates] / [Town]. Frame 3: Invite someone to share the evening. Ticket sticker + ask adults to reshare. 06 / Plan your outing Frame 1: Making holiday plans in [Town]? Frame 2: [Dates] / [Runtime] / [Venue]. Frame 3: Choose a date with your group. Link directly to performances. 07 / Pick your date Frame 1: Still choosing a Nutcracker date? Frame 2: [Day, date, time] at [Venue]. Frame 3: Check seats for this performance. Direct link to the highlighted show. 08 / A week to go Frame 1: One week until opening. Frame 2: Here is what we have been working on. Frame 3: The Nutcracker / [Dates] / Book here. Ticket link; verify countdown. 09 / Today's invitation Frame 1: Today in [Town]: The Nutcracker. Frame 2: [Time] / [Venue] / [Arrival advice]. Frame 3: Check current seat availability. Live ticket link; remove stale claims. 10 / Curtain-call thank you Frame 1: To everyone who joined us: thank you. Frame 2: What moment stayed with you? Frame 3: [Next available show OR class-info invite]. Question sticker + relevant link. DM REPLIES / PERSONALIZE BEFORE SENDING How much are tickets? Tickets are [price/range], with [fees]. See the total and live seats here: [official URL]. Which performance are you considering? Is it suitable for my child? Our age guidance is [policy]. The show runs [time, including interval]. Child-ticket details are here so you can decide: [URL]. Which show is my dancer in? Check confirmed cast details here: [URL/contact]. Then choose the matching performance here: [ticket URL]. Casting may change. Where do we park? What about access? Parking details: [URL]. For accessible seating or other visit needs, contact [venue contact] before booking so the team can help. Are tickets still available? Live availability is here: [official URL]. Select [performance] for current options. Please book through the ticket service; we cannot hold seats in DMs. Can you send me the link? Of course! Nutcracker dates, visitor details and tickets: [URL]. Let us know if you have a question about planning your visit. TWO FIRST-VISIT VIDEO SCRIPTS Runtime: "Joining us for your first Nutcracker? Our performance runs [confirmed duration, including interval]. Find dates and visitor details through the ticket link in our bio." Age guidance: "Planning a family visit? Our production is [approved age guidance]. Our child-ticket policy is [actual policy]. If you are unsure, contact [box-office contact] before booking." BWC / OPTIONAL SUPPORT Want editing, promotion, a clearer show page or social media management? Email hello@balletworldconnected.com with the subject Nutcracker: [topic]. Ask for scope, current pricing and availability. No purchase or call required to request information. BONUS / POST-SHOW THANK-YOU Thank you, [Town], for being part of our Nutcracker. To our dancers, families, teachers, volunteers and audience: thank you for making this season possible. What moment stayed with you? PHOTO POST MAP 01 Ticket launch: caption 01 02 Cast spotlight: caption 04 (confirm the role, cast date and naming permission) 03 First visit: caption 03 or 14 (your actual policies only) 04 Local invitation: caption 08 05 One-week countdown: caption 15, changed from two weeks to one week 06 One performance: caption 13 07 Arrival guide: caption 17 08 Thank-you: the bonus caption above Do not copy the fictional Maple Street dates, runtime or parking instructions. Every real production needs its own verified details.