Privacy

Clear, simple, and respectful.

Last updated October 2, 2026.

What BWC collects

When you complete the free Instagram Audit, submit an application, complete the client project kickoff, or contact BWC, we may collect the information you provide—such as your name, email, phone number, organization, social profile links, brand and project information, shared asset links, answers, optional screenshots, and business goals. BWC does not ask for social media passwords, two-factor codes, or personal login details through its forms.

How BWC uses it

We use your information to prepare, display, and email your Instagram Audit; notify the BWC team; review whether our services may be a fit; respond to you; and improve our services. We do not sell your personal information.

Free resource requests

If you request an email copy of a free resource, we save your contact details, chosen guide, optional question and the page or campaign that brought you here in BWC’s private lead workspace. We use these to deliver your guide, notify the team and answer your question. The guide remains available without submitting your details. Occasional marketing emails require the separate optional opt-in; you can stop them by replying “unsubscribe.”

Client work information

While delivering services, BWC may store content plans, filming briefs, ideas, requests, performance figures, brand information, and links to approved asset or review tools in a private internal workspace. Clients do not need a separate portal. Information is shared only with the BWC team members and providers needed to deliver the agreed work.

Simple website measurement

BWC uses first-party measurement on public pages to understand visits, page journeys, reading depth, time-based engagement, video plays and completion, form starts, selected calls to action, service exploration, checkout openings, and booking-link openings. We may also record a broad device category, the first page visited, the referring website, and campaign labels included in a link. A random, session-only identifier connects actions during one browser session so we can understand a journey without knowing who the visitor is. It is not used across other websites and is not a fingerprint.

These analytics records do not contain a visitor’s name, email, raw IP address, exact location, social media login, or advertising profile. BWC does not use advertising cookies for this measurement. If you later choose to submit a form or complete an order, the random session identifier and first-touch campaign information may be attached to that lead or confirmed order so we can understand the pages and actions that produced the inquiry. Before that voluntary action, the session remains anonymous.

A private BWC activity view may show anonymous visits while a public page is open. The browser sends a simple presence update while the page is visible, and a visit is considered active for up to two minutes after its latest signal. This does not capture typed text, pointer movements, screenshots, or screen recordings.

BWC may also record a general website-problem category, such as a failed video, script error, or very slow main content, without saving the error message or page content. A functional owner-only cookie may be placed on BWC team devices solely to exclude internal visits from website reports. Stripe and Calendly send signed provider notifications for completed payments and scheduled or cancelled appointments; those operational records may include the customer or invitee name, email, order amount, appointment time, and the anonymous session reference when available.

Optional Meta ad measurement

On the website-design page and related inquiry form, you can choose whether to allow the Meta Pixel. It stays off until you select Allow. If allowed, Meta receives page visits and a Lead event after a new website inquiry is successfully saved. Meta may use advertising cookies, the page URL, browser information and network information to associate these events with Facebook or Instagram advertising. We do not send your form answers, name, email or phone number as event fields, and automatic advanced matching is not enabled.

Your choice is saved on this browser. You can change it using Ad measurement settings below; declining stops future pixel events. We also respect Global Privacy Control and Do Not Track signals. Declining does not affect submitting an inquiry. BWC’s separate first-party measurement described above still applies. See Meta’s privacy policy for Meta’s handling of the data it receives.

Drafts on your device

The application and client project kickoff may temporarily save unfinished answers in your browser’s session storage so you do not lose your work. This temporary browser data stays on that device and is removed after a successful submission or when the browser session ends. You can also clear it through your browser data controls.

Referrals

Clients may share a public BWC resource or make a warm introduction through an agreed communication channel. The referrer should confirm that the person is open to an introduction or gave permission for their information to be shared. BWC uses that information only to understand the introduction and make appropriate contact.

Client feedback and quote permission

Clients can privately describe what is working and suggest improvements through an agreed communication channel. Improvement feedback stays private. BWC may use a positive response publicly only with separate permission, which can be withdrawn by contacting BWC.

Audit reports

Instagram Audit scores and recommendations are based on the answers and optional evidence supplied. They are guidance, not promises or guarantees of reach, revenue, inquiries, followers, or enrollment.

Service providers and storage

Information may be processed or stored by the website, private internal workspace, Stripe, Calendly, and communication tools BWC uses to operate the service. Access is limited to authorized BWC team members and providers needed to run those services.

Abuse prevention

Public forms use hidden spam checks and short-lived, one-way technical tokens to limit repeated automated submissions. These tokens are used only to protect the website and expire automatically; they are not used to identify visitors or build profiles.

Your choices

You can ask BWC to update or delete information you submitted by emailing hello@balletworldconnected.com. You can also ask us not to contact you again.

Questions

For questions about this notice or your information, contact hello@balletworldconnected.com.