Variations, ensembles, bows, and details that stop the scroll.
For ballet studio owners
Your curtain closes.
Your content campaign begins.
Send your complete Nutcracker or year-end show archive. Our professional-dancer editors find the strongest moments and turn them into months of polished social content.
- Send all relevant footage
- Expert moment selection
- Private Frame.io delivery
ARCHIVE
TO
ATTENTION
10,000+videos delivered
100M+views across dance accounts
1.7MBerks Ballet views in 90 days
100%professional-dancer team
Direct work for ballet organizations
Rock School for Dance EducationCary Ballet ConservatoryBerks Ballet Theatre
One production, many stories
Your show is not
one recap video.
The final performance is only the beginning. BWC looks across the archive and builds a useful mix of attention, authority, community, and action.
Rehearsal, coaching, costumes, sets, and the work behind opening night.
Students, faculty, directors, alumni, and families who make the production matter.
Enrollment, auditions, tickets, intensives, and next season’s opportunities.
Built to keep working
Content with a job
after curtain call.
Show prospective families the quality, scale, and energy of your studio.
Give followers more reasons to watch, save, share, and return.
Connect the right videos to auditions, registration, intensives, or tickets.
Extend the life of the production while preserving what made it special.
Press play
We already edit
inside ballet.
These are finished BWC client edits—not templates or mockups. Each began with real ballet footage and a reason to make people care.
Training becomes a story people follow
Leadership becomes authority-building content
A class archive becomes focused social content
One-time production packs
How many finished stories
should your show create?
Every pack includes professional-dancer footage review, moment selection, private batches, captions, and revisions. Send as much relevant footage as you want considered.
Show Edit 10
$500$50 per finished videoFive weeks of content at two videos per week.
- 10 finished vertical videos
- Videos up to 3 minutes
- First batch targeted within 7 business days
- Rolling batches of 5
- Up to 3 revision rounds per batch
- Ready-to-post captions included
Show Edit 20
$750$37.50 per finished videoTen weeks of content at two videos per week.
- 20 finished vertical videos
- Videos up to 3 minutes
- First batch targeted within 7 business days
- Rolling batches of 5
- Up to 3 revision rounds per batch
- Ready-to-post captions included
Show Edit 30
$1,000$33.33 per finished videoFifteen weeks of content at two videos per week.
- 30 finished vertical videos
- Videos up to 3 minutes
- First batch targeted within 7 business days
- Rolling batches of 5
- Up to 3 revision rounds per batch
- Ready-to-post captions included
Simple handoff
Pay now.
We handle the next steps.
- 01
Choose your finished-video count
Pay once through secure Stripe checkout. You receive a receipt and BWC receives the order notification.
- 02
Lucas reviews the order manually
BWC follows up with the agreement, production questions, and exact next steps.
- 03
Send the full relevant archive
We create your private Frame.io project for footage, review, approvals, and delivery.
- 04
Your dancer-editor finds the stories
We review the production and deliver the first private batch of five, then continue through the pack.
Founder & creative lead
Built by a ballet dancer
“I know which moments
actually matter.”
I built BWC because ballet organizations should not have to explain the difference between a technically important moment and a random pretty clip to a generic editor.
I’m Lucas Labrador—a professional dancer, founder of Ballet World Connected, and cofounder of Barre Trash. I have built and managed some of ballet’s largest digital audiences, then created a team of professional dancers who edit with the same understanding of movement, teaching, musicality, and ballet culture.
770K+ owned ballet audience100M+ views across dance accounts10,000+ videos delivered
Tell me about your production →Most studios should start hereTwenty finished videos.
Twenty finished videos.
Ten weeks at two per week.
The recommended pack creates a substantial content library without forcing you into a subscription. BWC reviews the archive, builds the mix, and delivers private batches for approval.
Clear before you decide
Studio-owner questions,
answered.
Can we really send the entire show archive?+
Yes. The 10-, 20-, and 30-edit packs have no hourly cap on relevant footage. Send the performances, rehearsals, backstage footage, interviews, and phone clips you want considered. Your pack controls the number of finished videos—not the number of hours BWC can review.
Do we have to choose the moments?+
No. Professional-dancer editors review the relevant archive and find the moments with the best movement, story, teaching, emotion, or promotional potential.
What does each finished video include?+
One polished 9:16 video up to three minutes, with hook and pacing, movement-aware framing, on-screen text or subtitles, sound, basic color, your brand details, an optional CTA ending, and a ready-to-post caption.
How will we receive the videos?+
BWC creates a private Frame.io project after payment and manual order review. Larger packs arrive in rolling batches of five; the first batch is targeted within seven business days after BWC receives the footage and direction.
How many revisions are included?+
Up to three revision rounds per batch are included when changes stay within the approved direction. Replacement footage or a new concept can use another editing credit.
What about student and music permissions?+
The studio must own or have permission to use the supplied footage, music, likenesses, and participant or guardian consents. BWC will ask you to confirm this during onboarding.
Will this guarantee enrollment or followers?+
No responsible editor can guarantee results. BWC builds stronger, more consistent content from your real work. Historical client results show what is possible, not what every account will achieve.
Prefer a recommendation?
Your footage first.
The right pack second.
Tell Lucas what production footage you have and what the studio needs next. You and BWC receive an email confirmation, and the team handles the recommendation manually.
- No obligation to purchase
- No generic agency pitch
- A real reply from BWC
That show took months to create.