Barre TrashBrand storytelling
A studio visit becomes a visual story
Behind-the-scenes footage shaped into a polished, personality-led vertical edit.
Editing work and verified results
We know what matters
inside the movement.
Professional-dancer editors turn performances, rehearsals, classes, interviews, campaigns, and teaching into content without flattening the ballet.
Every number below is preserved from verified BWC client work. Historical results vary and never guarantee future performance.Selected BWC clients
Rock School for Dance EducationA&A Ballet Center for DanceCary Ballet ConservatoryBerks Ballet TheatreElena KunikovaKathryn MorganFace The BarreBarre TrashChun Wai ChanPremiere Division
Watch the work
Real footage.
Finished BWC edits.
Explore 21 finished edits across seven verified BWC clients, now including A&A Ballet Center for Dance alongside Rock School, Cary Ballet, Berks Ballet, Elena Kunikova, Kathryn Morgan, and Barre Trash.
Barre TrashArtist-led brand content
People and product in the same story
A human-first brand edit built around the artist, movement, and apparel.
Barre TrashCreative brand story
Campaign footage with a clear point of view
Color, detail, and ballet culture cut into a distinctive short-form brand piece.
Berks Ballet TheatreStudio class content
The everyday work becomes the content
Class footage edited to make training, atmosphere, and progress easy to follow.
Berks Ballet TheatreStudio class content
A stronger story from the studio floor
A focused vertical edit built from existing ballet class footage.
Rock School for Dance EducationInstructional content
Instruction made clear and watchable
A teaching moment paced and formatted for a social audience.
Rock School for Dance EducationStudio leadership
Peter Stark directs the room
Leadership and class direction shaped into authoritative educational content.
Rock School for Dance EducationBallet education
Professional direction, edited for attention
A concise vertical edit that keeps the teaching and studio context intact.
A&A Ballet Center for DanceTechnique education
A foundational exercise becomes a lesson
A co-published educational edit pairing clean movement footage with concise, readable context.
A&A Ballet Center for DanceBallet education
One technical question becomes a shareable story
Center work structured around a clear hook, dancer-led demonstration, and focused teaching point.
A&A Ballet Center for DanceTechnique education
Training detail, edited for attention
Barre footage shaped into a crisp vertical lesson that keeps the dancer and technical detail central.
Kathryn MorganPerformance storytelling
A performance becomes more than a clip
Movement, pacing, and on-screen context turned into a complete short-form story.
Kathryn MorganEducational coaching
Expert knowledge with a stronger hook
Talking-head coaching shaped into clear, branded education for dancers.
Kathryn MorganEducational coaching
Teaching that earns the next second
Specialist insight paced with captions and visual structure for short-form viewing.
Berks Ballet TheatreList-style content
A useful idea becomes a saveable post
A structured motivational list designed for clarity, rhythm, and repeat viewing.
Cary Ballet ConservatoryClassroom and audition
Real training, shaped into a focused edit
Classroom footage turned into a clear piece without losing the ballet detail.
Cary Ballet ConservatoryClassroom and audition
A useful moment found inside the class
Existing teaching footage curated and edited into a standalone vertical story.
Cary Ballet ConservatoryTeaching edit
Technique stays central
An educational edit that respects the correction, timing, and movement.
Cary Ballet ConservatoryTeaching edit
One class can hold many stories
A focused piece selected and built from a larger teaching session.
Elena KunikovaTrend-led teaching
A familiar format, made ballet-specific
Teaching footage adapted to a current short-form format without losing credibility.
Elena KunikovaTrend-led teaching
Educational content with social rhythm
A quick, accessible edit that keeps the lesson at the center.
Looking for website projects? Explore our ballet website design portfolio, including choreographer websites for Scott Thyberg and Melody Mennite and Westchester’s summer intensive website.
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What could your own content do?
01
Campaign footage · Editing · Full content operation
Barre Trash
A ballet idea became a six-figure brand.
Lucas co-founded Barre Trash and runs its social media from the inside: ideas, filming, editing, launches, community, analytics, and growth. The brand reached six figures in its first full year, and Q1 2025 exceeded all of 2024.
3–4Mmonthly accounts reached
Six figuresfirst full year
Q1 2025exceeded all of 2024
02
Expert-content editing · Instagram growth
Elena Kunikova
Master teaching made magnetic online.
Lucas runs the Instagram strategy and growth work for Vaganova-trained master teacher Elena Kunikova. Her detailed knowledge becomes clear, watchable content without losing the authority of the teaching.
Results & accountElena’s Instagram ↗
20M+video views
40M+accounts reached
35K+followers gained
03
Performance content · Short-form growth sprint
Premiere Division
One million views in 30 days.
A focused short-form system helped Premiere Division reach one million views and add more than two thousand followers in one 30-day sprint. BWC’s latest published result records the account growing from 300 to 10,000 followers overall.
1Mviews in 30 days
9.7Kfollowers gained overall
300 → 10Kpublished audience growth
04
Studio footage editing · Social growth
Berks Ballet Theatre
Local ballet reached far beyond the studio.
BWC helped Berks Ballet Theatre generate 1.7 million views in 90 days and grow its audience from zero to 2,700 followers by turning the work already happening in the studio into content people wanted to watch and share.
1.7Mviews in 90 days
0 → 2.7Kfollowers grown
Balletspecific creative
Choose the next step by the help you need
Editing is direct.
Deeper support starts with an application.
20 Editing Credits
$750 · one timeSend as much relevant existing footage as needed. Professional-dancer editors find the strongest moments and deliver rolling Frame.io batches with captions and revisions.
Ask about Edit 20 ↗Full Social Media Management
Application requiredCalendar, scheduling, publishing, profile basics, monthly review, and cross-posting of the same approved core content. Editing credits remain separate.
Apply for full management →Private Consulting
$500 · application onlyOne hour with Lucas Labrador, plus a pre-call audit, 30 personalized content ideas, priorities, and the recording. No ongoing support is implied.
Apply for Private Consulting →Educational editing work
Deep teaching deserves a clear edit.
Rock School for Dance Education
BWC edits educational ballet videos for a pre-professional institution serving more than 1,200 students.
See Rock School for Dance Education ↗Face The Barre
BWC turns Christina Krigolson’s detailed coaching into clear educational content. BWC’s published result records growth from 500 to 11.5K followers; the studio now offers 100+ educational videos.
See Face The Barre ↗Your studio does not need to become an influencer.
It needs content that makes the right people pay attention.
Your First 2 Videos — $50: one introductory offer per person, organization, or related business using two clips you select. It is not repeatable editing credits. Regular packs include professional-dancer footage review and moment selection.