Monthly content calendar
A practical calendar with priorities, dates, hooks, and filming direction so your team knows what content is needed.
Full social media management
Your studio creates the moments.
We keep the system moving.
For ballet organizations that want BWC to plan, schedule, publish, adjust, and review the content—not just edit it.
Application required · Starts at $500/month · Editing credits purchased separately
If social media keeps becoming “the thing we’ll get to later,” this is for you.
Inconsistent postingHours lost schedulingBeautiful content with no next stepNo idea what is working
What BWC handles
One system. Four clear jobs.
Your team captures the right moments and supplies approvals. BWC keeps the calendar, publishing, platform adjustments, and monthly decisions moving.
Scheduling & publishing
BWC prepares and publishes the same approved core content across Instagram, Facebook, and TikTok with platform-appropriate formatting and caption adjustments.
Profile basics & performance review
Basic profile optimization plus a monthly review of what earned attention, created action, and deserves to be repeated.
One monthly strategy check-in
A focused conversation to make decisions, confirm priorities, and keep the system moving. Editing credits are purchased separately.
Designed for busy owners
Approve one core idea.
Reach three platforms.
The base scope is one approved content system, not three separate ones.
- YOUCapture the raw moments
Phone footage is fine. Your editing pack determines the finished video volume.
- BWCMaintain the calendar
We organize what publishes, when it publishes, and what it needs to accomplish.
- TOGETHERApprove the core content
Review edited video in Frame.io and confirm sensitive dates, offers, and details.
- BWCPublish and learn
We schedule, cross-post with appropriate adjustments, and review performance monthly.
Work behind the work
Not advice from outside ballet.
Lucas runs social media for Barre Trash and Elena Kunikova. BWC edits educational videos for Rock School for Dance Education and Face The Barre, while operating an owned ballet media network of more than 770,000 followers and subscribers.
Explore verified client work →Application required
From $500/month
The management fee is separate from editing credits. Management plus 10 edits begins at $1,000 total.
Apply for full management →- IncludedCalendar, scheduling and publishing, platform adjustments, basic profile optimization, monthly performance review, and one monthly check-in
- PlatformsThe same approved core content cross-posted to Instagram, Facebook, and TikTok
- Purchased separatelyEditing credits and YouTube work
- Not includedComment moderation or DM management
Straight answers
What studio owners ask.
01What does management cost?+
Full Social Media Management starts at $500 per month and requires an application. The management fee is separate from editing credits; management plus 10 editing credits begins at $1,000 total.
02Does this include video editing?+
No. Editing credits are selected separately so you can choose the right content volume. The management service handles the calendar, scheduling, publishing, platform adjustments, profile basics, monthly review, and strategy check-in.
03Are Instagram, Facebook, and TikTok three separate content systems?+
No. The base scope cross-posts the same approved core content across those platforms with the formatting and caption adjustments each platform needs.
04Do you manage comments and DMs?+
No. Comment moderation and DM management are not included in the base management scope.
05Is YouTube included?+
No. YouTube is a separate add-on and is included only when the agreed scope says so.
06Can you guarantee enrollments or views?+
No. BWC manages a stronger content and publishing system, but cannot guarantee views, followers, inquiries, enrollments, or sales.
Your next move
Make social media feel
handled.
Tell BWC what you already create, which platforms matter, and what the system needs to accomplish.